Archive for March, 2013

Understanding how researchers and practitioners use STM information

I gave a presentation on Understanding how researchers and practitioners use STM information at the Association of Subscription Agents annual conference The 3 Rs: Reach, Readership and Revenues last month.

The (over-long!) subtitle was How data analytics and field research are transforming our understanding of researcher and practitioner use of STM information, but more specifically the theme was understanding how to design information products and services for researchers and practitioners against a background of information abundance (aka information overload).

I am particularly interested in the powerful combination of online analytics, user segmentation and contextual enquiry. I gave a couple of recent examples (Elsevier’s ClinicalKey and Wolters Kluwer’s OvidMD launches), and reference Richard Harrington’s classic HBR account [1], but Michael Mabe pointed out that the Superjournal project predated these (and was arguably more relevant to the ASA audience).

[1] Harrington & Tjan 2008 Transforming Strategy One Customer at a Time, Harvard Business Review

Advertisements

Academic and Professional Publishing – book review

My review of Academic & Professional Publishing, edited by Robert Campbell, Ed Pentz and Ian Borthwick has now been published in Learned Publishing where it is (currently) freely available . I liked it, a lot:

The fact that book publishing deadlines (especially multi-contributor works) sometimes means that the rapid pace of events can overtake some details has not prevented the authors from including concrete examples (notably in the excellent chapter on publishing and communication strategies) and it is all the better for it. Indeed, the book’s pace and scope compared to the daily torrent of information provides exactly the space for perspective and critical thought that we need.

If you’d like a second opinion, Judy Luther has also reviewed it for Scholarly Kitchen:

Reviewing this book had the feel of attending a productive meeting with a mix of interesting facts, worthwhile references, and different perspectives on important topics providing food for thought. Much like looking in a three way mirror, we recognize the familiar and realize that there are dimensions that we hadn’t seen before.


LinkedIn

LinkedIn button
free debate

RSS feed for this blog

Subscribe via email

Categories

Twitter

Top Clicks

  • None
Advertisements